The number of mainland Internet users rose to 513 million December 2011, up 12 % on 2010. The number online using hand held devices rose 17.5% over a year earlier to 356 million.
Business in China today, from FAW VW to Sunning Appliances need to move towards China Social Media Mobile Marketing to survive in the China market. It's no longer about being #1 or #2, it's about being there tomorrow.
How long can you stay in business if you don't use China Social Media Mobile Marketing?
If you are not using Mobile e-Marketing, especially Social Media, China's hottest marketing tool, you are missing out on a large share of the market. Chinese Social Media has thrust China marketing light years ahead to where Weibo is now China's default on line marketing tool, 2/3rds are using mobile devices.
If you want to be part of future business in China, Act Now, not in a few hours, tomorrow, next week, or sometime in the future.
The future is now, are you going to be a part of it?
China Social Media: intro | China Social Media Differences | China Social Media Development | China Social Media Advantages China Social Media Challenges | Why Digital Marketing in China? | Active Digital Services | Act Now
China Social Media Marketing brings results
Social Media Event Marketing for targeted visitors
Social Media Research targets specific customers
Digital Marketing is INTERACTIVE, vibrant, effective, no longer cold, sterile and impersonal"The number of internet users in China has surged past 500 million as millions of new web surfers go online using mobile phones and tablet computers, an industry group reported Monday.
The number of mainland Internet users rose to 513 million in December, up 12 percent from a year earlier, the government-sanctioned China Internet Network Information Center said. Among them, the number who go online using handheld devices rose 17.5 percent over a year earlier to 356 mill." [source: AP] Read latest China business news here
If you understand the advantages of professionally managed and orchestrated Social Media marketing and know how important it is in China today, please contact us for an honest, objective free consultation and estimate or jump to the topic that interests you.
If you have never used Social Media marketing, or don't see what all the fuss is about in China or why China is slightly different, we invite you to keep on reading or drop us a line with specific questions, we will do our best to answer honestly and objectively.
"A man' reach should exceed his grasp, else what is dreaming for?"
Adapted from: Andrea del Sarto, Robert Browning, [1855] British Poet and Playwright.
We expect that by 2015 on line shopping will be the norm in China revolutionising marketing while new generation devices will become multi functional and indispensable.
As well as the current "Swipe Chips" for cashless transportation on busses and subways, future devices will incorporate personal data such as passports, electronic keys for cars, offices and home, replacing plastic bank cards and cash. Book and pay for travel, movie tickets, hotels, meals, practically everything via a mobile device.
More and more businesses will incorporate "reward based" games into their Social or web sites to keep customers engaged and loyal.
Location based services [LBS] will explode further blurring the edges between reality and virtual.
3D TV is due to roll out in China in 2012 which will likely see the closing of the gap between mobile devices and TV. Expect to see ads in 3 D that are "interactive" re shaping the "viewer" into an active participant.
Expect to be able to access your Social Media via your PC, mobile or TV. An integrated multi media hub?
Voice recognition and translation software will improve and become a cost effective solution to the point where today's touch pads are redundant.
It will be possible to speak in your language to a client through either your TV, laptop of mobile device and have her fully understand in her language using either a blue tooth or wireless connection.
However governments will become more concerned and we will likely see greater controls over Social Media and the Internet generally.
We shall quickly look at "Social Media Marketing in China" in the next Chapter.